03 September 2012

Move. Nourish. Believe. The Movement.

I would imagine there would be a fair few cupcakes and balloons going down at (sportswear empire) Lorna Jane HQ right about now. It's alllll happening at LJHQ! They just launched the Move Nourish Believe Movement campaign, "bringing about a national day of action to acknowledge the importance of our health and wellbeing".

(above) Sporting my Lorna Jane MNB bracelet (with my 2 faves from Jan Logan)...

Put it in your diary Tonic-ettes - Sunday September 30th will mark this day as Active Nation Day. The Move Nourish Believe Movement will connect the nation via their nowmoveit.com microsite, so make sure you click on over and check out  the inspirational campaign video.

(above) I'll be moving in my new Lorna Jane gear on September 30th (shop online here)! And PS Exercise gear has really come a long way - These black pants (3/4 length) hold your tummy in SO nicely and the fluid cups in the bra top? OMG. Unbeliveable.

And I bet you didn't know you can download the brand spanking new Lorna Jane iPhone app (it's free) and track your runs, walks and cycles via GPS, motivating you to "move for the movement" in an instant! Once you've completed your workout, head to nowmoveit.com to track your movements (and if you're competitive, the progress of your friends and the nation as well), via an interactive map of Australia. I know. Hi tech and then some.

So. On September 30th (official "Active Nation Day"), don't forget to move with a buddy, using the fab iPhone app, to create Australia's most active day! Let's get phy-si-cal...


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